45% of a brand’s image constitutes of what it says, and the manner in which it’s said—i.e. the content and, its tone.
You may have often heard the word “tone” described as a vital component of the spoken and written word. Just like the way the tone of ...
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Website Landing Pages—You Need More of Them
So, you've got a handful of landing pages on your website. Question is: are they enough?
Website landing pages are supposed to be informative yet precise, detailed yet specific. And some landing pages don't deliver your customers all the information ...
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B2B SEO: Why It Requires a Different Strategy Than B2C SEO
Search Engine Optimization (SEO) is easily one of the most important business digital marketing practices, and businesses selling to end-users (customers) have long-adopted it in their marketing campaigns. The success of SEO has not gone amiss when a ...
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Compounding Blog Posts: What Makes Them So Valuable to Your Website?
Did you know that businesses who blog on a regular basis boost website traffic by 97%? It’s simple; blogging is the real-world equivalent of conducting a seminar on products and services related to your business, where you are providing your audience with ...
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Evolving Your SEO Strategy For Voice Search
Once upon a time, you logged on to your desktop PC, opened up Google search, and typed in your query. Today, a simple voice command on your ever-accompanying smartphone gets you the same information.
Users of iPhone will conventionally rely on Siri for ...
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Improving Your Website To Generate More Qualified Leads
Do you know what’s better than having leads on your website? Having high-quality leads! Contrary to popular belief, the overall success of a website or social media account is not determined by loads of traffic or leads on your website, but the number of ...
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A New Year To Leave Behind These Digital Marketing Practices
The thing about marketing is that it’s never a one-and-done kind of process. As new opinions and preferences come to light by your industry’s customer, you need to get back to the drawing board, and decide which new marketing strategies will make to your ...
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5 Invaluable Benefits Of SEM For Modern Day Businesses
With new times bringing more issues and expenses to businesses’ doorsteps, marketers are seeking more cost-effective ways of investing in brand promotion. While larger corporations can still afford the megabucks needed to launch wide-scale campaigns ...
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How To Evolve Your SEO Strategy For Voice Search
Find out how you can take your business to the next level by using effective SEO strategies for voice search! ...
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Tips & Tricks To Help You With Instagram Marketing
Thinking of using Instragram to market you brand more effectively? Here are a few neat tips and tricks to help you get started. ...
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